Affiliate Marketing

Affiliate Marketing: In the world of online marketing, there is no greater chance of ROI than through affiliate marketing. Affiliate marketing programs have been around since the early days of ecommerce, and are considered one of the first forms of pay-for-performance. If you have an e-commerce Website, you should be practicing affiliate marketing. Having affiliate on the Web is like having franchises. Each franchise is capable of bringing in just as much revenue and traffic as the initial location. By branching out on a pay-for-performance basis, you truly harness the power of selling on the Web. USWeb's approach to affiliate marketing is more aggressive and creative than you will find anywhere. Depending on your current affiliate status, we concentrate on several key areas.

• Affiliate Program Creation - We assist you in creating your own internal affiliate program, or in some instances, work with a selected partner to help streamline the process. The proper creation process should include ROI projections, payment and accounting streamlining, and competitive analysis, just to name a few steps.
• Affiliate Acquisition - We research the Web and leverage our contextual network data to find the top affiliates for your business. These may be affiliates with a broad range of appeal in product offerings, or your competitor's top affiliates.
• Initial Affiliate Review and Appraisal - Often times the affiliates you don't accept are just as important as those you do. The wrong affiliate can costs you more than you may be aware. Will the affiliate attempt to acquire sales through the use of Spam and risk your brand (possibly legal action)? Will they practice unethical search engine practices that get your domain name banned from major engines? USWeb can help with these problems through thorough screening and solid terms and conditions.
• Real Time Reporting - USWeb maintains a proprietary tracking network that not only allows the affiliate the ability to track their earnings, but also which of their campaigns have had the most success. This allows them to sell more on you behalf.

Whether you currently have an affiliate marketing program, or are looking into one, you should put USWeb to work for you. Contact us today to see what USWeb to do for your affiliate marketing campaign.